http://conceptbakery.com
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  • Create Create Create...then Bake

    Top-notch baking requires working with the best tools. We know how to use them all: Facebook, YouTube, Twitter, micro-sites, blogs, apps, etc. Online, mobile or cross-media: been there, done that.

     
    • SoMo Bridge Technology

      Over 2/3 of all Facebook users access their accounts through mobile devices. iPhones, iPads or Android devices don't allow for the access of custom tabs for sweepstakes, contests, games or any other promotions. We can change that!

       
      • Social Media - Baking Drawer

        You can’t bake without your special drawer of tools, and you can't communicate professionally without social media. People love to stay informed and share their findings with each other.

         
        • Facebook - Giant Mixing Bowl

          What's the best use for this content and target groups all-in-one combination? How do some manage to create delicacies that thrill the masses? Plus we'll teach you how to avoid ruining your audience’s appetite or burn your own brand in the oven.

           
          • YouTube - Eye Candy Rules

            No other media channel allows for such an emotional approach. Interactive stories? Users controlling the storyline or even becoming part of it? A passive experience can quickly be turned into a social web sensation.

             
            • Twitter - The Microwave

              The fastest news source of the world, which uses its own lingo. Many of these users are well-connected influencers. Knowing when to talk to whom and how = the most potent baking yeast possible.

               
              • GOOGLE PLUS - YUMMY SEARCH

                Google+ was received as being competitor to the leading social network. Google rather looks at it is the hub for all its other services from YouTube to Docs or Reader. We'll be happy to evaluate if engaging on Google+ makes sense for you at this time.

                 
                • PINTEREST - EYE CANDY RULES

                  An image is worth 1000 words. That certainly applies to the social web as well. That's the reason behind the exorbitant growth of Pinterest. It has quickly turned into one of the biggest sources of traffic for many successful marketers. 

                   
                  • Apps & Co - Tasty bites 2 go

                    Our little helpers, aka “apps”, are tasty delicacies that turn an idea into reality. Our bakery wouldn’t be the same without them. They are original, innovative and can be used online or mobile. They also provide fun and generate WOM.

                     
                       
                    Twitter

                    The Microwave

                    How do you communicate with the world in just 140 characters, the maximum length of a message for this micro-blogging platform? Twitter is the fastest communications platform on the social web. It's as close to real time as it gets, and much easier to use than Facebook. There are fewer buttons to push because the focus is clearly on its core functionality. 

                     

                    Speed is very important when using Twitter. You wouldn't use it to create flawless wedding cakes. Instead, you'd take advantage of its speedy distribution for daily specials and fast feedback on any newsworthy announcements.

                     

                    Twitter userbase is smaller than Facebook's. But its users often serve as influencers for a broader audience on the social web. A number of hyper-networking Twitter users can propel relevant content in front of a huge number of readers in no time.

                     

                    Keeping your response time short and knowing when to talk to whom and how can make Twitter a very potent element of your marketing mix.

                    Showcases
                    • Royal Caribbean International: Tourism goes social web, from web 2.0 to lead campaign...

                    • Rebusfarm: B2B, creating a global community an Facebook with over 75.000 Fans within month...

                    • Denon: International social web strategy, developing Word-Of-Mouth specials that work in multiple countries...

                    • Royal Caribbean International: Tourism goes social web, from web 2.0 to lead campaign...

                    • Redken: Multi-stage social web strategy, from B2B to B2C. Main objective: increasing Redken store visits... 

                    • Celebrity Cruises: Going full steam on Facebook, YouTube and Twitter...

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