Bangalore is happening, but let’s not forget about the 100 of millions of Indians still left out.
Most notably the 20 million (or more?) children that are still begging on the streets.
“Push Him Out of Begging and Not Out of Your Way” is the slogan for Childcare India’s guerilla ad campaign. The campaign is aimed at offering relief to the many children who are forced to beg for survival in India each day.
The images underneath struck me as a very powerful way to increase awareness for the subject.
Let’s hope many others think the same.
First found at BOOZHY.