Kudos to coloribus for bringing these shots of a Saatchi & Saatchi campaign to us.
I thought the big advertising agencies were all closed by now (“due to lack of creative ideas and the inability to cope with today‘s fast paced environment”), but apparently there is still some creative potential left.
What a great idea to incorporate the steaming NYC manhole covers into a campaign for Folgers coffee.
Advertising dead? Nope. Just a bit more challenging in our days. This one shows how it can still be done.
Someone in Seattle might be watching and thinking: Guys, why didn’t we come up with this?