Archive for the ‘Guerilla Marketing’ Category

Collection of ads that stick out of the crowd a little

Tuesday, April 25th, 2006

Five in one. Here are some ads that I somehow liked or found interesting. I am not the original "digger" therefore the real credit for bringing these images to us goes to the cool-ad-detecting pro's.

Tracking the top viral sites

Tuesday, April 25th, 2006

Take a look at Viral Chart. The page tracks the recent and total views of the top viral sites. It also lets you take look at foreign markets. Links to the top games are included so you might want to time yourself ;-) Obviously not all viral games, ads etc... are included ...

Something’s brewing in the streets of New York

Thursday, April 20th, 2006

Kudos to coloribus for bringing these shots of a Saatchi & Saatchi campaign to us. I thought the big advertising agencies were all closed by now ("due to lack of creative ideas and the inability to cope with today’s fast paced environment"), but apparently there is still some ...

Test your (perceived) integrity as a guerilla or viral marketer

Thursday, April 20th, 2006

Here is an idea for all of you who feel like testing their perceived integrity a little bit. Why not sending out an email that reads like the one underneath to your friends and business partners? read more | digg story

Test your integrity as a guerilla or viral marketer

Thursday, April 20th, 2006

Here is an idea for all of you who feel like testing their perceived integrity a little bit. Why not sending out an email that reads like the one underneath to your friends and business partners? If they buy into it and this mail is getting distributed ...

Tom Cruise is going viral - big time

Wednesday, April 19th, 2006

You want to go viral? Just go weird, I mean really weird and you'll be up there. Take the case of our beloved actor Tom Cruise: So Katie Holmes finally had her baby named "Suri" (that's slightly better than "Apple"). But who cares about the name if the ...

White-knight word of mouth marketing is getting a break

Tuesday, April 18th, 2006

Here is an encouraging press release from today stating that DuPont is the first Fortune 100 Company to endorse the Word of Mouth Marketing Association's (WOMMA) Code of Ethics. WOMMA is the official trade association for the word of mouth marketing industry.

Can packing tape go viral?

Monday, April 17th, 2006

Cool Hunting shared these images of packaging tape designed by Richard Shed and Sam Johnson of Shift. What these pictures illustrate is how a creatively designed packaging tape can make a nice impact at place you might not even have thought of. Yes it will cost a few ...

What’s on your street? – a little bit of advice on chaulking and street tagging…

Thursday, April 13th, 2006

Looking for some free space to plaster your message on? Look no further than the floor. Advertising for peanuts shared these nice (albeit older) street paint shots. Inspired by these images I'd like to add my own two cents to the subject of "street paintings showing up out of nowhere": People are very ...

No pain no gain

Thursday, April 13th, 2006

Shouldn't Guerilla marketing be funny or shocking or something like that? Here we go - with this Zonex Pain relief campaign.