I spent two days at Ad:Tech in San Francisco last week. My focus was on video publishing options for our moviebakery clients. But of course I also took the opportunity to look at the advertising scene in general:
Google
Ever tried to get in touch with them in the US? Don’t try this trade show. The put [...]

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1. Too much to handle?
Following a scandal in England a YouTube spokesperson declared at a parliament hearing in England that each minute 10 hours of video content get uploaded on Youtube. If YouTube wanted to monitor each video before releasing it by real people (as Revver does) they would require 1800 employees just doing that [...]

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We tried to do something unique and put 24 videos together that are supposed to make people think a bit about their usual behaviors around Christmas. Maybe some viewers will actually be inspired by the fact that many others think the same way they do. I always find it encouraging if I know that others [...]

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conceptbakery is launching a Christmas calendar at www.moviebakeryinaction.com. It is fundamentally different from other online calendars in a number of ways:
Behind every “door” of the calendar is a more or less provoking video. Twentyone video artists - some of them leading movie makers on YouTube - worked with our moviebakery team and contributed their entries. [...]

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The leading German newspaper Sueddeutsche Zeitung has a column named “video of the week”. Many great web videos have been featured here already. A lot of funny, exotic or otherwise special videos do get listed here.
When we checked the column today we all started to smile: The winning video “Global Warming” of our global warming [...]

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The Official Moviebakery Launch
Today is the official launch date for moviebakery - a new web video and viral marketing portal for the production and distribution of commercial videos on the Internet. The launch takes place in Germany and the US simultaneously.
The model – for which we did file a [...]

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The extended deadline for the moviebakery global warming video award just passed. Now the jury will determine the winners by May 15th. Since I am part of the jury and watched the entries already I can already say that it is going to be hard to determine who wins and who won’t. We received [...]

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Time for a quick update on our global warming web video award a moviebakery:
1. We decided to extend the deadline for submitting videos to May 10th since some video makers told us about their busy schedules. We’d like to receive as many entries as possible and five days is enough of time for our jury [...]

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We announced a global warming web video contest on March 27th on our new platform www.moviebakery.com. The project is Non-Profit and is entirely financed by us.
Apparently we are setting an example: The web video site Zooppa started a similar project just a few days later.
Of course there are a [...]

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This question could be considered a total joke. After all we don’t belong to Google and our critical mass is a little bit smaller. The only thing the we really have in common is that we are both hosting a video award. Well, here are my two reasons why we really [...]

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