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How to address concerns about the Olympics? Let’s just have our own games!

Wednesday, August 6th, 2008

Our team in Germany has done an amazing job so far this week. We were totally late in the game but we had an idea to organize our own Olympics last weekend. We call them the Mobile Olympics or "Handyolympiade" in Germany. Too late? We are guerilla marketers - moving ...

Notes from a Twitter convert

Saturday, June 21st, 2008

When I first heard about Twitter I  thought: No way, Jose! What a useless fad! I even mentioned it in this blog;-) :: Is this were we are heading? :: How can 140 character messages be meaningful? :: Isn't this exhibitionism on steriods? :: What happens to my downtime and privacy? :: Do people really ...

3G iPhone: Now mobile marketing needs to follow…

Thursday, June 12th, 2008

For quite some time now we have been discussing mobile marketing concepts with the majority of our client base. conceptbakery did a little bluetooth beamer demonstration in Germany a few years ago. We sent a fake mobile virus around. The problem was that the hardware simple wasn’t there yet - ...