Unlock your Facebook sweepstakes and other promotions for mobile users
Facebook on mobile devices is the new normal. Did you know over 2/3 of all Facebook users access the leading social network on their mobile devices? Plus, over 15% are mobile-only browsers. We’ve found smartphones [...]
March 28, 2013
A branded visual content theorem on Slideshare
We were very pleased to see when our latest slideshow was chosen to be the pick of the day on Slideshare.net last week. It deals with the power of images and how to make them [...]
December 5, 2012
What does engaging content for Facebook Timelines mean in plain English?
Timeline for Facebook Pages was introduced on February 29th. The new format becomes mandatory for all Pages on March 30st. The topic has been widely discussed on the web already. Nearly every post you will [...]
March 14, 2012
Facebook fan page in prime time TV
You most probably know that we manage a number of Facebook fan pages for our clients. There’s no need to make a big fuss about it. Last Saturday though, something out of the ordinary happened [...]
April 16, 2010
Collection of random social media stats
Here is a set of random numbers that we collected over the last couple of weeks. You might have seen some of them but our memory can use a little “refreshing” once in a while. [...]
March 23, 2010
Showcase – A US household brand gets up and running in the social media sphere
Delta Carbona, L.P. is the oldest manufacturer of stain removal products in America. Their “Stain Devils” are unique since there are 9 different products for separate groups of stains, in addition to other household cleaning [...]
March 18, 2010
Meet conceptbakery at dmexco in Cologne
dmexco â€“ a digital marketing exposition & conference â€“ is taking place in Cologne on September 23rd & 24th. It the first time the event is hosted in the city. Felix Holzapfel, Managing Partner of [...]
September 15, 2009
What’s the virality of your marketing efforts? Passive viral marketing as the key to success?
Image by Jacob BÃ¸tter via Flickr Everyone tries to solve the riddle of successfully using viral marketing. That’s a no-brainer. During client meetings we often begin by explaining the difference between active and passive virality. [...]
August 10, 2009
Does Social Media Marketing add to your bottom line?
A new study has just been published by Wetpaint and Altimeter Group. It shows that companies that use social media are more successful than their competitors: The ENGAGEMENTdb study (www.engagementdb.com) showed significant positive financial results [...]
July 31, 2009
GetSocialMediaNow.com – Bundle kits for Facebook, Twitter, YouTube & Co. allow for an easy way to join the web 2.0 conversation
More and more people are spending more and more time on Facebook, Twitter, YouTube and other social networks. More and more clients are asking us how they could get access to the social media universe. [...]
July 24, 2009
Update website conceptbakery.com – Facebook, Blog and Twitter integration
Facebook Fan Page Box The Facebook Fan Box Widget was released just in time. So we added it to our homepage. We are using the power of Fan Pages for our clients but I have [...]
July 12, 2009
TÃœV Rheinland – using social media to reach out to car tuners
We created an enhanced social media presence for TÃœV Rheinland: Facebook, YouTube, Twitter, Flickr all woven together...
January 16, 2009
conceptbakery 2008 recap and 2009 outlook
1. What did we miss? We are not pretending to be perfect superstars but always look at our shortcomings as well (Yes, we do have them). Therefore let’s start with what didn’t work out too [...]
December 31, 2008
How much social media and web 2.0 does the “normal” Internet user really want or need?
Let’s add a few more questions: Does my neighbor really want to know which websites I have been on today? How do you explain to the next guy on the street why any of your [...]