You most probably know that we manage a number of Facebook fan pages for our clients. There’s no need to make a big fuss about it. Last Saturday though, something out of the ordinary happened [...]
April 16, 2010
What’s the virality of your marketing efforts? Passive viral marketing as the key to success?
Image by Jacob BÃ¸tter via Flickr Everyone tries to solve the riddle of successfully using viral marketing. That’s a no-brainer. During client meetings we often begin by explaining the difference between active and passive virality. [...]