What’s the virality of your marketing efforts? Passive viral marketing as the key to success?
Image by Jacob BÃ¸tter via Flickr Everyone tries to solve the riddle of successfully using viral marketing. That’s a no-brainer. During client meetings we often begin by explaining the difference between active and passive virality. [...]
August 10, 2009
What’s your marketing strategy right now?
Image via Wikipedia Not a day passes by with more horrendous economic news. As a former financial expert I understand the long term implications of this meltdown to some extend. Businesses shut down or get [...]