conceptbakery IS NOW zone

The German-American agency conceptbakery and Zone, the number 1 independent agency from the UK according to "Drum" merged in January 2016. We are now Zone.
 Combined we are a team of 220 (75 strategy, 80 developers, 65 content specialists). We are still independent and owner-managed. Our clients can expect full digital service in the areas of strategy, technology and content. On a high level. On a national and international scale. We are looking forward to this collaboration, new and exciting possibilities, clients and projects! In this spirit ... Welcome to Zone!

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Our Ingredients

Digital (online + mobile)

Virtual delicacies for whenever and wherever

We don’t bake separate delicacies for online and mobile projects any longer. Smartphones, tablets and PCs have all become highly interchangeable and users expect a seamless experience without friction between those once separate worlds. We use the term digital marketing to cover the entire array of possibilities.

Just adding responsive design to a website is not sufficient. It is quite different to eat a piece of cream tart at home while it’s sitting on a plate and you’re holding a fork versus consuming the same piece on the go. Maybe it needs to be sized down, or turned into a cream filled roll that can be held in hand? The perfect experience is based on the consumer’s location and we always factor that in.

Note: It’s imperative to make the necessary adjustments to our fast changing digital landscape. We are usually cautious with generalizations and bold statements like this but this is a necessary investment in order to stay competitive in the future. Do not ignore the change in user behaviors and expectations. This is not a fad.